International Credit Union (ICU) Day has been celebrated on the third Thursday of October since 1948. It’s the day we all proudly show the world that we stand united together. For we are a family who shares the same last name, values and philosophies. And as a credit union family, there is always someone to support you, encourage you and inspire you. So, what better way to celebrate our movement’s spirit than joining together with our global credit union family in celebration of International Credit Union Day on October 21, 2021?
ICU Day provides us with an opportunity to come together and raise awareness about the importance of people across the world having a credit union as their partner throughout their financial journey. Credit unions have been a financial partner to their members for more than 100 years, and on October 21, 2021, we will join credit unions across the world to celebrate our movement and how far it has come!
The theme for this year is “Building financial health for a brighter tomorrow.” This theme revolves around how credit unions continuously put their members first and work to enhance their financial well-being, which ultimately leads to a brighter future for their members.
As credit unions, serving our members has always been our top priority, so we encourage you to use this day to share your member experiences and raise awareness about credit unions and financial cooperatives on social media using the hashtag #ICUDay! I also encourage all credit unions to use ICU Day to promote the achievements of our movement and remember the history behind our movement.
Need materials to promote ICU Day? No problem the World Council and Credit Union National Association took care of that for you! You can get free ICU Day materials like press releases, social media graphics, posters and more!
We hope you’ll join us on October 21, 2021, to celebrate our movement’s spirit and the work that credit unions are doing across the world!
As the marketing and business development director for Vizo Financial, Jaime Agostino oversees the marketing, communication, social media and advertising programs for the Corporate, in addition to the member relations activities. Ms. Agostino holds a Bachelor of Science degree in marketing from the Pennsylvania State University. She currently holds her Series 7 (Registered General Securities Representative) and Series 63 (Uniform Securities Agent State Law Examination) investment licenses from the Financial Industry Regulatory Authority (FINRA), and has also achieved the following professional designations: Certified Trade Show Marketer (CTSM) and Credit Union Development Educator (CUDE).