Grow Your Membership: The Benefits of the Vertice AI Solution Through Vizo Financial’s Partnership

Vizo Financial's partnership with Vertice AI unlocks a whole host of benefits for your credit union...so, what are they? In addition, what level of growth have credit unions of all sizes experienced through the Vertice AI solution?

As you're likely already aware, Vizo Financial and Vertice AI have partnered together to bring advanced analytics and AI-driven growth solutions to credit unions of all sizes. This strategic alliance marks a pivotal moment in the credit union industry, as it’s the first time a corporate credit union is delivering advanced analytics for member growth to its member credit unions.

In our previous two blog articles, we reviewed our partnership and solution, and how Vizo Financial and Vertice AI can meet you on your analytics journey. In this article, we will explore the benefits of the partnership and Vertice AI solution in more detail.

Value Proposition: Why This Partnership Matters

1. Empowering Credit Unions of All Sizes
   In today’s competitive landscape, this partnership democratizes access to advanced analytics and AI, allowing credit unions of all sizes to deliver the personalized member experiences increasingly expected in the industry.
2. Flexible AI Adoption
   Whether your credit union is beginning to explore analytics or is well into your advanced analytics journey, Vertice AI provides purpose-built solutions to support your data-driven member growth objectives. The partnership helps your credit union "crawl, walk and run" into AI adoption, delivering value at every stage of the journey.
3. No In-House Expertise Needed
   Hiring a team of data scientists can be costly and resource-intensive. Vertice AI eliminates this barrier, allowing credit unions to harness actionable insights from existing data without the need for specialized expertise.
4. Scalable and Accessible Solutions
   The value and unique terms available through this partnership enable credit unions of all sizes to start or accelerate their analytics journey. The Vertice AI Solution is purposefully built to solve the "how" of leveraging data analytics and AI to drive member growth strategies.

Key Benefits of the Vertice AI Solution

1. Data-Driven Member Engagement
   Vertice AI offers credit unions a powerful and purpose-built solution to understand and engage their membership. With over 70 metrics on demographics, product relationships and financial behaviors, the platform provides a comprehensive view of individual members and collective insights into the membership base. Vertice AI’s proprietary scoring system quantifies each member’s economic participation, considering factors such as product ownership, tenure, total assets, interactions and potential value. By analyzing these insights, Vertice AI enables credit unions to create highly personalized engagement strategies that align with members' unique financial journeys.
2. Smarter Decision-Making
   By utilizing your existing member data in conjunction with advanced analytics and artificial intelligence, Vertice AI develops a single view of each member and offers predictions about products and services they may be looking for. Put simply, Vertice AI determines who is most likely to need what and when. These insights enable credit unions to craft targeted growth strategies and member personalization to drive measurable outcomes.
3. Proven Results
   Vertice AI clients have unlocked transformative member and product growth including:

• 120-300 percent higher product adoption rates
• 632 percent higher total deposits from indirect members
• 650 percent higher credit account open rates
• 41 percent higher new account initial deposits
• 11x higher indirect member conversion rates

Client Success Stories:
Vertice AI's success stories include Coastal Credit Union and Wellby Financial, which have seen significant growth and engagement metrics through the use of Vertice AI's Solution.

• Wellby Financial: Achieved a 326 percent higher product adoption rate.
• Coastal Credit Union: Experienced a 4.3x increase in new account openings.

Adopting the Vertice AI Solution

Vertice AI is on a mission to grow the credit union movement by helping each of your members climb their financial mountain. Jointly with Vizo Financial, we are committed to empowering your credit union by accelerating your journey in advanced analytics and AI with a rapidly deployable member growth solution, offering unique terms and pricing only available through the Corporate.

To take the next step in your data-driven member growth journey, and learn more about our partnership and the Vertice AI solution, please contact your corporate account manager at accountmanagers@vfccu.org.

Content provided by Vertice AI