Innovation & Technology Business Intelligence: You Know Where You're Going, But Do You Know the Best Way to Get There? I've lived in the same area for 35 years. I know the roads. I know the shortcuts. I know which red lights seem to last forever and which route leverages the “back roads” to save time on a busy Friday afternoon. And yet, I still use my GPS
Innovation & Technology Personalization – The Path to Member Loyalty Imagine asking your members when they last received a message from your credit union that felt like it was written just for them. If you’re afraid their answer might be “never,” you’re not alone, and you should keep reading. For many credit unions, “spray and pray” is still
Innovation & Technology The Disciplines of a Growth-Optimized Credit Union: Sustaining Relevance, Engagement and Efficiency Credit unions are different. We see our members as people, not profit centers. It’s a noble distinction, and one that sets us apart from other financial institutions. This altruistic truth, though, doesn’t remove the responsibility to ensure that, while we deliver on the credit union promise of “people
Innovation & Technology The Role of AI in Credit Unions: From the Lens of a Former President/CEO In March, I was blessed to rejoin the Vizo Financial team after a five-year stint as president & CEO of a credit union. It was tough to say goodbye to that family, but the opportunity to have a front row seat as your corporate invests in its membership by bringing
